The Senior Client Experience Course
Stop wondering where your next photography client is coming from and confidently book your calendar to the brim — without shooting every genre of photography under the sun!
No more saying “yes” to photography gigs that you don’t love—it’s time to have dream client’s rave about you and become the absolute go-to photographer for graduating seniors in your area.
If there’s one thing I know for sure, it’s that you’re more than capable of creating a booked out photography business.
But if you’ve constantly been putting off prioritizing the ultimate client experience because it feels like you’re too busy juggling countless photography hats (trust me, I get it), then keep reading because this program was created for you!
I know you’d love nothing more than to wake up to an inbox overflowing with dreamy, high-quality inquiries, if only.
And while I can’t automatically book your photography calendar out for you, I can share an easier, more meaningful way for you to grow a dreamy client base so you can achieve that full calendar, with FB ads not even close to required.
Imagine your business when you…
Confidently land clients on repeat
Build a self-run marketing machine that speaks directly to your ideal client
Master a client experience that creates a powerful, word-of-mouth domino effect
It’s time to get your business off the ground in a way that won’t break the bank because cracking the senior photo client code doesn’t need to cost thousands—and I made sure your access didn’t.
Think about how good it would feel to never wonder where your next client is coming from again!
No more…
Booking high-stress photography gigs and sacrificing weekends away from your loved ones
Wondering if you’ll ever be able to turn your hobby into a bread-winning business
Feeling confused when it comes to marketing your services and showing the true value you provide
Instead, you’ll create a booming business that markets itself and brings you high-quality inquiries year-round.
Creating a booked out senior photography business that allows you to step away from other photography niches has been lingering over you for SO long, but taking action feels so hard especially when you’ve already tried so many things that just haven’t given you the results you’re looking for.
But that’s about to change.
(Yes, even if you feel like you’ve already tried everything)
Creating an in-demand senior photography business just became a whole lot easier with The Senior Client Experience Course.
Allow me to introduce…
The senior client experience
The online course that will to help you deliver an excellent client experience for high school seniors and their families, and teach you everything you need to know to attract ideal clients to fill up your schedule with dream bookings.
This online course contains only the information you need to master your senior client experience and nothing you don’t. I stripped down the process and pulled out the pivotal pieces that have transformed my business over the years and allowed me to go from barely booked to booking out 10 months in advance. Inside, you will learn exactly how to create an irresistible senior client experience through 7 condensed modules and X downloadable resources.
Your future Texts from clients & Parents
“Wanted to tell you that we love the pictures!! You are so talented and the process was so smooth! Will be recommending you to friends with future seniors!! ❤️”
— S. Tyler
“We have received the photos of Mia. Thx for getting them to us so quickly. They are just perfect! We will cherish them for generations. It’s wonderful to see Mia feel beautiful. Women her age rarely think they are. You have helped her with that. Thank you again.”
— E. Carpino
“Thank you for creating such a positive experience for Kayla today. She is my introvert who I’ve tried talking into a photo shoot all year! She just said she had a blast and I just love that she felt happy with herself. ❤️ ”
— S. Scopaz
“So happy with the entire experience! Jen is extremely professional and her communications leading up to the shoot and after are top notch!!! My daughter’s photos came out AMAZING and we are completely happy and thrilled with the entire process.”
— H. Thomas
“You got me in tears again! We knew you were the right person for this heart warming job. These memories are pricelss.”
— Z. Hung
LET’S BREAK IT DOWN
Here's what’s waiting for you inside The senior client experience course
7 video modules
In these bite-sized modules, I’m giving you the low-down on all things senior client experience—before, during and after their photo session. You’ll learn the exact steps to create a unique, but automated, client experience that seniors and parents can’t help but gush about. Plus, you’ll learn how to grow your business through referrals!
Module 1
Seniors as Clients
Why senior photography is an ideal niche today more than ever before
The secret sauce for a growing senior clientele
Tips for leveraging seniors on social media
Module 2
More than a Photog
Your role beyond the camera
Why the client’s experience before, during and after the session is so important to future bookings
The truth about post-session marketing
Module 3
Before the Session
We’ll breakdown how to build an experience for every client touchpoint, including:
when they find you
when they meet with you
when they book you
Module 4
During the Session
Tips for a silky-smooth session day
My favorite way to kickstart every photo session
How to pose and encourage your client in a way that feels comfortable
Module 5
After the Session
Next steps once the session is wrapped
Next steps once the gallery is delivered
How to bottle up those rave reviews for a rainy day
My best advice for sharing images and behind-the-scenes videos from the session to lure in future bookings
Module 6
Automating Your Senior Workflow
A peek inside my Honeybook CRM and how I use it to communicate with seniors & their parents
How to apply two unique workflow automations so that both your leads and booked clients receive helpful resources automatically
What to do when you get ghosted—it happens to the best of us!
Module 7
The ✨Sparkle ✨ Effect
10+ ideas to elevate each of your client touch points
Simple & meaningful ways to make your client feel special along the way
What to include in your final farewell messaging
The Sparkle Effect Client Touchpoint Guide
In order to make your client experience stand out, you’ll need to implement simple but meaningful ways to take your client's journey from ordinary to extraordinary. This guide walks you through step-by-side, and provides 10+ tried-and-true customer service ideas specifically for senior photographers.
Client Consultation Deck Template
Meeting with potential clients can be intimidating, but part of closing a booking with your ideal client is knowing exactly what to say (and what not to say)—this template I’ve created is proven to convert and has helped me land a 90% booking rate.